Creativity has been ranked one of the leading business priorities and described as a driving economic force, yet the word creativity is often amorphous.
Creativity requires time to think and filter information playing with different perspectives, connecting research, experiences, observations, conversations, priorities and targets. This can often be overwhelming.
Often our most creative ideas happen when we aren't actually thinking about them, while taking a break, because our brains continue to sort, connect and question subconsciously.
As the pace of change accelerates, taking time for experimentation and thinking is increasingly critical. Playing with your own ideas and combining them with other perspectives supports the practice of building creativity and innovation skills. That's where drawing and making comes in.
Drawing is a tool for thought, enabling quick iteration, highlighting gaps, themes and connecting diverse perspectives. Drawing and making is not relegated to "creatives" as we all are creative in our own ways. When a group draws and makes together, the pieces of a puzzle emerge. This supports learning about each others unique contribution, building trusting, sustainable collaborations.
Experimenting with drawing, and co-creating potential new opportunities via prototyping, supports the ongoing practice that builds creativity and innovation skills. Making time to develop playful ways to connect, like drawing, story-making and prototyping helps see in new ways. See and creating a big picture or new offering together builds trust, resilience, and fuels strategic creativity and collaboration.
What's the VALUE? Measurable results that last as individuals and teams improve their ability to creatively adapt to change; as they work through challenges together they see opportunities.
When we draw and make together innovative new collaborations, services, products and programs emerge, leading to clear actionable results. Let's Connect to explore ways we can co-create and practice tools for thought.
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